Digital Printing Blog

Learn some great print tips and tricks.

Power of Direct Mail 

Power of Direct Mail  Direct mail has been proven to have some of the highest response rates. The reasons are simple. It’s a great tactile experience with a long shelf life. The combination of email and direct mail is one of the strongest multi-channel approaches any...

Every Door Direct Mail

EDDM – Every Door Direct Mail  The US Post Office is meeting the demands of marketers and businesses with new and innovative programs. Familiar with Informed Delivery? What about EDDM? These are two services that many marketers are not familiar with. Yet, they provide...

Lead Nurture Programs

Lead Nurture Programs  How easy is it to find the world’s best salesperson? Yeah, we don't think it’s too easy, either. Lead nurture campaigns do more than you think. The premise of lead nurture is simple.... entice, engage and eventually close the deal. Lead nurture...

Four Promises from TAG

Four Promises from TAG  At TAG, our commitment to you can be easily seen in the four promises which we make to all our customers:  We will reduce your print costs  While price is rarely the sole factor that is considered when choosing a print partner, we recognize...

TAG Online Storefronts

TAG Online Storefronts  The most popular function of Web2Print portals is undoubtedly ordering the everyday business card. That’s right. Signing onto a portal to be able to type the information for the name, address, various numbers, and other information, and...

Creative Print Techniques Die Cutting and White Ink 

Creative Print Techniques Die Cutting and White Ink  Expressing your creative side is both easier and more challenging when you add tons of technical production methods into the picture. As science continues to develop new substrates, inks and finishing surfaces, and...

Variable Data Printing to Catch Your Eye  

Variable Data Printing to Catch Your Eye   You already know that utilizing your customers' data in your digital and print advertising campaigns is crucial for response rates which will translate into sales, but how can you make that happen?  Let TAG introduce you to...

6 Ways Your Printer Can Help Your Business

6 Ways Your Printer Can Help Your Business  Marketing print service providers should help your business:  Drive additional revenue  Improve marketing results  Extend reach   Reduce administrative costs  Manage print budgets  Maximize effectiveness with integrated...

German Tea Company Utilizes Drinkable Mail

Mail so good you can drink it? It’s not as far-fetched as it sounds! Hälssen & Lyon, a German tea company, best known for their innovation and superb customer service, created a direct mail piece made out of real tea leaves which recipients could steep and then...

Added Impact with Scent Varnished Stocks

They say a picture is worth a thousand words, but just how many words is a scent worth? Given that our sense of smell is so closely linked to our memories and emotions, it is fair to assume that scent is worth much more than any collaboration of photos and text. Most...

Web2Print Corporate Portals

Web2Print portals allow companies to control costs, protect brand, and decentralize print ordering for greater efficiency.

Nivea Print Campaign Becomes Kid Tracker for Beach Day

If you’re looking to escape the cold, take a quick (virtual) vacation to the beach with this incredible piece of print advertising from Nivea. Nivea, an internationally known sunscreen and skin care company, took their protection up a few levels by providing mothers...

Show Off Your Metal: Metallic Ink Print

Silver and gold are some of the most popular colors during the holiday season, but they’re also quickly picking up popularity year-round. This should come as no surprise though, as we often associate these tones with great value and importance, whether they’re on a...

Elevate Your Holiday Advertising: Enhanced Direct Mail

Tis’ the season for all the bells and whistles, especially in advertising. This time of year, everyone wants their marketing to stand out, but in reality, your efforts are probably just blending in with the ubiquitous sea of seasonal ads. So, what can you do about it?...

Soft Touch Makes the Difference

When you want your brand to stand out from the crowd, nothing makes a better impression than a uniquely designed and printed piece. The tactile experience of print just can’t be replaced with anything digital. TAG’s team of experts wanted to share a soft touch feel...

The Perfect Pairing of Direct Mail & Digital

With the real estate market at an all-time high with an influx of excessive demand, people across the country have been relocating to bigger and better homes, neighborhoods and areas. This movement has ignited increases in opportunity and ultimately revenue for...

Strengthening the Impact of Creative Print

With over 50% of Germany’s population being categorized as overweight, Kingdom of Sports saw an opportunity for growth to make a real difference in the health and lifestyles of German residents. Identification of a potentially lucrative market was the first and...

Welcome to the World of Texture

Think about your favorite book, chances are one of the first things that comes to your mind is how it feels in your hands, whether the title is embossed or if the cover is hard or soft. Now think about your winter jacket, feeling how the seams align and the texture of...