Digital Printing Blog
Learn some great print tips and tricks.
Print Relationship: Best Price vs. Best Outcomes
How print buying has shifted to building print marketing relationships.
Elevating Your Web2Print Portal with the Power of Video Training
To thrive in the world of print ordering websites, embracing innovative approaches is essential. Video is a game-changer that can transform your web2print portal, benefiting both training and product showcasing. 1. Engaging Training: Replace static guides with...
Unleashing the Power of HP Indigo Printing
Digital printing with HP Indigo technology clearly leads the commercial print world.
Print is Thriving Because Heidelberg Technology
Heidelberg SpeedMaster 74 added to Talient Action Group’s production facility.
Give Them Your Brand
It’s a competitive business landscape out there. You are constantly seeking effective marketing strategies to enhance your brand recognition, customer engagement, and even motivate employees. Look to promotional products to help. Branded products serve as tangible...
Our Web-To-Print Solution Wins Honors
Web-to-print technology has revolutionized the printing industry. The traditional core benefit enables businesses to streamline their print ordering processes saving time and money. The latest developments are positioning ROI as the greatest benefit. Today, web2print...
The Role of Print in Omnichannel Marketing
There is a common misconception that if you are doing digital marketing then you do not need to have print marketing in your strategy. This however is far from the truth, since print plays an important role in reaching your consumers. Print also yields some of the...
Millennials Embracing Print Like Never Before
Get your stamps ready! There has long been a misinterpretation that Millennials are focused on digital and only digital. The truth is, that businesses can utilize other communication styles like direct mail to get their attention equally, if not more successfully....
Print Has a Place in the Metaverse
Can the metaverse increase your response rates 6.5x – read on. The metaverse is the next big technology advancement set to change how people interact with one another forever. This fictional world creates a virtual space that focuses on social connection. So, what...
Impact of Digital Privacy Protection on Direct Mail
In a digital world where consumers are more and more concerned about their data privacy, major players like Apple have implemented extensive privacy protection policies and tools to provide greater security. Along with these new security measures come many new rules,...
Knowing The Right Time to Refresh Your Print Collateral
If you haven’t looked at your marketing collateral, there is no better time to start. An essential part of driving new business is your company’s printed sales material. Remember, every part of your marketing collateral needs to communicate your company's message,...
Talient Action Group Implements Prinect Heidelberg System
Prinect-Heidelberg system to increase print automation. [MANCHESTER, NH, February 2022—] Talient Action Group is excited to announce their implementation of Prinect a Heidelberg prepress system. The Prinect system is a prepress workflow that automates the processing...
Amoskeag Health Maximizes Print Management Efficiencies
Amoskeag Health is a federally qualified health center non-profit offering family-oriented primary care and support services. Through all its programs, Amoskeag Health serves over 14,579 patients annually across four locations. They struggled with managing their print...
One-Stop-Shop for Print and Promotional Products
NH-based EnviroVantage provides a full suite of environmental, demolition, and indoor air quality services offered from multiple locations in the northeast. EnviroVantage was looking to save time and money—they wanted to keep their print and promo items local and the...
The Best of Human Relationships and Online Tools
Granite State Credit Union has been a client of Talient Action Group for nearly two decades. When GSCU was rebranding, Talient Action took the opportunity to help GSCU reimagine their print buying process and tools. We knew it was our responsibility to help our client...
Franchisees Customize Designs Online
Saving Time and Budget As a franchisor, it can be challenging for your franchisees to execute marketing on their own. They want help, but sometimes feel ‘corporate’ materials do not fit their local market. Conversely, franchisees that go rogue might not fit in with...
Reduce Print Costs With The Right Mix of On-Demand, Stored, and Automated Production
Over the last decade, your print marketing dollars per prospect or client should have dropped. YES, the average cost per person to market through print is decreasing. Have you experienced this decrease? Production can be costly, but a great printer has a diverse...
Southern Glazier’s Wine & Spirits Saves Time & Money Automating Print Process
National beverage distributor, Southern Glazier’s Wine and Spirits, needed a solution for creating pricers (shelf sales tags) for use in New Hampshire Liquor and Wine Outlet stores. Producing, distributing, and merchandising these tags for monthly sales was becoming...