IS DIGITAL PRINTING BETTER?
Digital printing definitely has advantages. TAG utilizes only HP Indigo Presses which are ink based, and not toner based copier machines. Toner simply doesn’t meet our level of quality. Using an ink based press provides a crisper print, great color balance without that toner sheen, and the ink adherence to a variety of stocks is much better – so no flaking or cracking on folds.
The best parts of digital are the incredible options for specialty stocks like soft touch and synthetics, crazy inks from fluorescent to white and metallics, and foil options with sleeking. Digital is probably best known for kicking off the variable data print world which drives the highest response rates in direct mail – actually of virtually any marketing channel.
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DIGITAL PRINT WITHOUT LIMITS
Your marketing and sales efforts are time sensitive and our operations are equipped to support those needs. TAG’s technology is second to none. TAG clients have learned to simply ask – can we automate this? We’ve literally brought projects from 40+ hours to less than 2 in how they can be prepared for press. We are data experts and can built incredible programs utilizing digital technology. It’s not just about the press. The data can be key for access to information used to personalize a piece or to produce materials on an automated basis. Plus we have a variety of equipment to meet those various marketing needs.