by Shannen Batula | Aug 26, 2021 | Commercial, Content, Franchise Or Multi-Location, News, Our Work, SmarterPrint
The Granite Group is a regional wholesale distributor of plumbing, heating, cooling, water, and propane supplies headquartered in Concord, NH with multiple distribution centers and branches throughout the Northeast. The Granite Group also operates retail showrooms...
by Sean Owen | Apr 28, 2020 | Commercial, Content, Our Work
As marketers, we walk the line of invasion of privacy, and being great targets. Our clients love the digital world. It’s easier to spin up ads, set budgets, change messages, turn on and off campaigns. But, some of these good traits cause bad behavior. We should not be...
by Sean Owen | Apr 28, 2020 | Commercial, Content, Our Work
The United States Post Office is a business just like any other. They have reported dramatic decreases in direct mail marketing due to COVID-19. Additionally, consumers are spending more time at home. The rate of purchase for many industries has dramatically increased...
by Shannen Batula | Apr 12, 2019 | Commercial, Content, Our Work, SmarterPrint
Finishing touches such as varnishes will take a good print piece and transform it into an extraordinary one. The process of varnishing is quite intricate but well worth it and is accomplished by applying a liquid coating to areas of a piece that you intend on...
by Admin | Mar 20, 2019 | Commercial, Content, News, Our Work, SmarterPrint
They say a picture is worth a thousand words, but just how many words is a scent worth? Given that our sense of smell is so closely linked to our memories and emotions, it is fair to assume that scent is worth much more than any collaboration of photos and text. Most...
by Admin | Mar 15, 2019 | Commercial, Content, Our Work, SmarterPrint
Silver and gold are some of the most popular colors during the holiday season, but they’re also quickly picking up popularity year-round. This should come as no surprise though, as we often associate these tones with great value and importance, whether they’re on a...