by Sean Owen | Jun 22, 2018 | Commercial, Content, News, SmarterPrint
Tech Giant Google Uses Direct Mail Marketing Because It’s “More Efficient” With a revenue stream of over $67 billion, AdWords holds its place as the primary source of revenue for its $90 billion-dollar parent company, Google. As one of the world’s largest online...
by Sean Owen | Jun 9, 2018 | Commercial, SmarterPrint
As TAG continues to develop technology that drives additional revenue for our customers, the extension of our multi-channel e-tailers program is nearly ready for launch. With strategically crafted algorithms to drive further customer engagement, the updated system...
by Sean Owen | May 24, 2018 | Commercial, Content
GDPR is no small movement by the EU. This law which became effective May 25, 2018 is now going to rule how you handle customer data, email exchanges, and much more. Let’s provide some insight into how GDPR is affecting email and direct mail programs. How far...
by Sean Owen | May 21, 2018 | Commercial, News, SmarterPrint
It’s no secret that we live in the digital age; a time where a consistent online presence is critical for businesses in the pursuit of reaching consumers. While digital remains a powerful channel to utilize, the success of this medium is enhanced significantly when...
by Sean Owen | Feb 17, 2018 | Commercial, SmarterPrint
Have you noticed an increase in the direct mail marketing in your mailbox? It’s on the rise, and there’s good reason. it works. Gmail, Office365, Yahoo, AOL (who’s that?), RCN, Comcast, Time Warner, and all the email providers are trying to protect...
